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Advertising and promotion :
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Advertising : principles & practice /
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Advertising management /
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Integrated advertising, promotion & marketing communications /
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Integrated advertising, promotion & marketing communications /
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Contemporary advertising /
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Contemporary advertising /
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Contemporary advertising /
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Contemporary advertising /
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Advertising /
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Fundamentals of copy & layout /
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Positioning : the battle for your mind /
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Advertising, promotion & supplemental aspects of integrated marketing communications /
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The seven lost secrets of success : million dollar ideas of Bruce Barton, America's forgotten genius /
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Contemporary marketing /
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The essence of marketing research /
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Basic marketing management /
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Sales management /
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Sales management /
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Sales management : decisions, strategies, and cases /
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New sales speak : the 9 biggest sales presentation mistakes and how to avoid them /
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ATTITUDE OF PROFESSIONALS TOWARDS PROMOTIONAL SMSS: A CASE STUDY IN DHAKA CITY
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Leap : a revolution in creative business strategy /
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Strategic marketing management : a means-end approach /
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Marketing /
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Contemporary advertising /
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Advertising : principles & practice /
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The seven lost secrets of success : million dollar ideas of Bruce Barton, America's forgotten genius /
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Contemporary advertising /
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Contemporary advertising /
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Advertising /
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Advertising management /
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Integrated advertising, promotion & marketing communications /
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Leap : a revolution in creative business strategy /
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Advertising and promotion : an integrated marketing communications perspective /
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Advertising, promotion & supplemental aspects of integrated marketing communications /
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Contemporary advertising /
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Advertising and promotion : an integrated marketing communications perspective /
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Forfatter: Belch, George E. (George Edward), 1951-
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Advertising and promotion : an integrated marketing communications perspective /
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Forfatter: Belch, Michael A.
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