Czinkota, M. R., & Ronkainen, I. A. (1998). International marketing (5th ed.). Harcourt College Publishers.
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Citación estilo Chicago
Czinkota, Michael R., and Ilkka A. Ronkainen. International Marketing. 5th ed. Fort Worth: Harcourt College Publishers, 1998.
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Cita MLA
Czinkota, Michael R., and Ilkka A. Ronkainen. International Marketing. 5th ed. Harcourt College Publishers, 1998.
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