Applications in Basic Marketing : Clippings from the Popular Business Presss/
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| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
New York:
McGraw-Hill;
c2005
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| Subjects: | |
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MARC
| LEADER | 00000nam a22000007a 4500 | ||
|---|---|---|---|
| 001 | 5957 | ||
| 003 | BD-DhMIS | ||
| 005 | 20131027115557.0 | ||
| 008 | 131027s2005 nyua 000 0 eng | ||
| 020 | |a 0072864702 | ||
| 040 | |a BD-DhMIS |c BD-DhMIS | ||
| 050 | |a HF5006 |b .E9 no. 23 | ||
| 082 | |a 658.8/1 | ||
| 100 | |a Perreault, William D. | ||
| 245 | |a Applications in Basic Marketing : |b Clippings from the Popular Business Presss/ |c William D.Perreault and E. Jerome McCarthy. | ||
| 260 | |a New York: |b McGraw-Hill; |c c2005 | ||
| 300 | |a vii, 214 p.: |b ill.; |c 26 cm. | ||
| 541 | |e 5957 | ||
| 650 | |a Marketing --Management. | ||
| 700 | |a McCarthy, E. Jerome. | ||
| 942 | |2 ddc |c TEXT | ||
| 999 | |c 2698 |d 2698 | ||