Customer relationship management /

Papers presented at an international conference.

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Bibliographic Details
Main Author: Anderson, Kristin
Other Authors: Kerr, Carol, Shainesh, G.
Format: Book
Language:English
Published: New Delhi : Tata McGraw-Hill, 2003.
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MARC

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245 0 0 |a Customer relationship management /  |c Kristin Anderson [and] Carol Kerr. 
260 |a New Delhi :  |b Tata McGraw-Hill,  |c 2003. 
300 |a xii,163p. :  |b ill. ;  |c 25 cm. 
504 |a Includes bibliographical references. 
520 |a Papers presented at an international conference. 
541 |e 37056 
650 0 |a Customer relations  |x Management  |v Congresses. 
650 0 |a Relationship marketing  |v Congresses. 
700 |a  Kerr, Carol. 
700 1 |a Shainesh, G. 
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